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The Board is highlighting the need to move towards greater diversification of grape products.
For Martinez Guijarro, said in a press release the Board, "the consumption of natural grape juice is growing worldwide, and therefore we have an opportunity and a competitive advantage to position our juices, which help reduce stocks wine, recovering from the price of such step. "
During this process, according to the counselor, "will need to undertake a series of projects to improve some facilities of the wineries in Castilla-La Mancha, although the vast majority of which already produce must, with minor adjustments, may start grape juice production, thus opening new avenues of business. "
Guijarro Martinez showed the disposition of the regional government to work with this new grouping in the design of campaigns to promote the consumption of grape juice and with new initiatives that are going to be reflected in the Viticultural Sector Strategic Plan,Worker_dies_after_fall_ono, once they have been agreed with this part of the sector.
During the meeting, representatives of producers of must and grape juice explained the objectives pursued by this new partnership, which pass to boost quality grape production, with the added value of the territory and design a plan to allow the juice grapes become an alternative future for wine producers.
According to the president of AZUMANCHA, Roman Cantarero, "which pursues the association now is the support of the administration for the development of these products in foreign markets, but above all,The_Civil_Guard_stops_ink, increase exports, as an opportunity to stabilize the sector's future .
AZUMANCHA, based in Socuellamos (Ciudad Real), born as an organization that brings together 90% of producers and hubs must and grape juice in the region and also aims to accommodate the producers of raw materials, especially cooperatives.
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